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  Title Copies
A Branded World: Adventures in Public Relations and the Creation of Superbrands 
Edition: 1 
Year: 2003 
ISBN: 0471263664 
ISBN 13: 9780471263661 
Call No: 659.2
LEB
2003
 
Advertising and Promotion: An Integrated Marketing Communications Perspective 
Edition: 6 
Year: 2004 
ISBN: 0070581940 
ISBN 13: 9780070581944 
Call No: 659.1
BEA
2004
 
All You Need is a Good Idea!: How to Create Marketing Messages that Actually Get Results 
Edition: 1 
Year: 2008 
ISBN: 0470237910 
ISBN 13: 9780470237915 
Call No: 658.8
HEA
2008
 
Strategic Marketing Management Cases (The Irwin Series in Marketing) 
Edition: 5th 
Year: 1995 
ISBN: 0256136890 
ISBN 13: 9780256136890 
Call No: 658.802
CRS
1996